Reverse Riots: Transforming Symbols of Unrest into Messages of Hope

On the anniversary of the previous year’s riots, our Chief Operating Officer reflects on the positive movement that has swept away negativity through our #ReverseRiots campaign…

The lighting of the Olympic flame during last week’s opening ceremony was a testament to our belief in young people. A billion viewers witnessed the honor given to the youth of our country, a stark contrast to the negative image transmitted globally during last year’s riots.

Exactly one year ago, the riots that spread across the country began in Tottenham, North London. While communities eventually returned to normal and investigations into the causes were launched, the impact on young people has often been overlooked.

Challenging Unfair Perceptions

Public reaction to the riots culminated from a buildup of negativity. We continuously read about ASBOs, hoodies, and youth unemployment. Yet, at vInspired, we recognized these perceptions as untrue. We engage with some of the most inspiring young people, witnessing their creativity, innovation, and resilience.

Our research indicates that around three-quarters of people now feel nervous when passing a group of young people. This negativity, alongside record youth unemployment and rising university fees, has left young people feeling bleak about their futures.

Enter #ReverseRiots

This sentiment led us to launch the Reverse Riots campaign, providing a platform for young people to counteract negativity and stand for their generation. In just four weeks, nearly 6,000 young people have showcased their positive contributions to society.

The movement has drawn support from high-profile celebrities and even government officials, demonstrating the power of civic engagement and social action.

We are proud to transform the narrative from unrest to positivity, taking over a site of negative press like the House of Reeves in Croydon, and turning it into a statement of hope.

Join the Movement

Help us continue celebrating young people by encouraging them to upload their messages of positivity at www.reverseriots.com. Join the conversation on Twitter using the hashtag #ReverseRiots.

For more on how young people are reshaping narratives, read about our initiatives like Reverse Riots: help set the record straight about what our young people have to offer.