Engage Volunteers with Pokémon Go!

If you’ve been online recently, you’ve likely noticed the buzz around Pokémon Go. This app has taken the world by storm, becoming the most downloaded app, surpassing even Twitter and Tinder. Many businesses are using this trend to drive foot traffic, but can it also be leveraged to find volunteers? Here are some innovative ideas to inspire you.

1. Lure Them In

If you have an office or center where you want to attract people, consider placing a lure at a nearby Pokéstop. This tactic is especially effective if your location is already a Pokéstop. A lure will draw more Pokémon—and thus more players—for 30 minutes. Once they arrive, you can engage them about your mission and how they can contribute. Check out our guide on utilizing Pokémon Go for volunteer recruitment for more tips.

2. Hit the Road

Walking is integral to Pokémon Go, as players must walk to discover and hatch Pokémon. This aspect can be a great selling point if you need volunteers for activities like door-to-door fundraising or animal care. Encourage them to turn their game into community support.

3. Hit the Gym

Gyms are popular spots where players battle their Pokémon, meaning they’re often crowded. If your office happens to be a gym, you’re in luck. Alternatively, you can apply to become one. This setting is ideal for street fundraisers who aim to meet more people, or you might host a gym battle event to gather volunteers. Learn more about engaging volunteers through events.

4. Plug In

Pokémon Go rapidly drains phone batteries, and some businesses have capitalized by offering charging stations. This strategy not only brings players in but also provides an opportunity to share your organization’s benefits with them.

5. Say Cheese!

Encourage visitors to snap photos of Pokémon at your location or with your brand. This can be a fun social media engagement strategy or a way to bring people into your office. Discover more creative volunteering strategies.

We hope these ideas spark your creativity in using Pokémon Go to recruit volunteers. If you have additional suggestions, feel free to share them!