Vinspired
Vinspired
25 May 2024 ·

Young People and Business: Innovation Through Collaboration

Engaging young people in business innovation is crucial for driving growth and adapting to the ever-evolving market landscape. At Vinspired, we believe in harnessing the creativity and innovative potential of young individuals to foster entrepreneurship and civic engagement.

Unlocking Youth Potential with Advisory Boards

Upon meeting Vinspired’s Youth Advisory Board, it’s evident how creative and innovative these young minds are. Their involvement is not just beneficial for social initiatives but can be a transformative asset for businesses, especially in sectors like retail.

Traditionally, companies rely on focus groups to understand customer behavior, yet these groups often lack insight into the internal workings of the business. By integrating a youth board, companies can gain unique perspectives and innovative solutions directly from those who are both employees and customers.

Innovation as a Solution to Market Challenges

Retail expert Mary Portas has highlighted the decline of high streets, urging businesses to innovate or risk extinction. Establishing a youth advisory board could be the fresh perspective needed to revitalize business strategies and performance.

For instance, with the announcement from Sir Philip Green about closing Arcadia stores, it’s imperative to reconsider the role of young employees, who often form the core customer base. Their grassroots insights could be pivotal in navigating economic challenges.

Embracing Digital Savvy Generations

As the online retail sector targets a £56 billion milestone by 2014, leveraging the digital prowess of Generation Y and Z is essential. Setting up a youth board can provide businesses with the innovative ideas necessary to thrive in a digital-first world.

Conclusion

The future lies with the youth, not only as customers but as key contributors to business success. Embrace their insights, or risk missing out on untapped potential.

For more insights on the power of youth in business, explore our article on Young people and business: innovation through collaboration and learn about the Youth Advisory Board’s vision for the future.